Aurivo Launches New “Nutrias” Animal Feed Products
The next generation in animal feed is coming to market with the launch this week of Nutrias.
Based on the Science of Animal Nutrition, Nutrias is the outstanding new brand from Aurivo Animal Feeds, which will replace Connacht Gold Quality Feeds from September 9. The Nutrias animal feed range is available in Connacht Gold stores and an easy reference guide is available in the stores detailing, which feed product is best suited to individual farm needs.
Focused on innovation and best in class feed, based on scientific nutrition development and feed formulation, the launch of Nutrias is part of Aurivo’s ongoing innovation programme.
The new Nutrias brand will build on the strong tradition of excellent quality and value, while further strengthening the bond of trust with the farming community for animal feed products. The range of Nutrias products are available in both nut and coarse, bag and bulk and cater for the categories of Dairy, Beef, Calf & Weanling, Sheep, Lamb and Equine.
Each product has been specially formulated to deliver optimum animal performance through scientifically proven and nutritionally enriched feed formulations. The Nutrias ATP pack additionally offers the added benefits of a specific mineral and vitamin pack to drive advanced performance.
John Daly, General Manager Aurivo Agribusiness said: The launch is a significant step forward in delivering animal feed solutions for our customers built on the pillars of nutritional enrichment, scientifically proven and trustworthy feed solutions for optimum performance. The launch of Nutrias is built on years of research with our customer base in Aurivo and we are very pleased to see it come to fruition.”
To support the launch, workshops will be held across Aurivo Livestock Marts and in the Connacht Gold stores over the months of September and October.
